South Dakota Tourism

Governor Kristi Noem, along with South Dakota Secretary of Tourism Jim Hagen released last year's tourism numbers this week. While the results were down from last year, the Mount Rushmore state was in much better shape compared to others.

The future for tourism in South Dakota is looking bright in 2021.

What song reminds you about South Dakota?

One place alone creates over $180 million in economic benefits for the state.

I know it could look like hundreds of Wall Drug signs on I-90. But this number shocked me.

When you leave here take with you a memory of great customer service and how welcomed you felt.

he South Dakota Department of Tourism Secretary, Jim Hagen estimates that total revenue is down close to 70 percent from where we were last year around this time.

I have lived in South Dakota for a little over a year, and I still have to make a trip to Rapid City! If the weather cooperates, this will change in November when my dad comes to visit!

Meet South Dakota's very first tourist.

South Dakota has great faces and places in every part of the state.